Find Your Target Market
We have seen it numerous times, businesses not realizing they are missing a huge opportunity because they are either targeting the wrong market entirely or so focused on one target market they don’t notice the large chunk of people coming from another. It’s crucial that businesses find their prefect target market. Before diving in you […]
Follow-Up Success Tips
Sales follow-ups are a vital part of closing. This is where you truly make or break the deal. Every follow-up is different due to the difference in clients, so there is no definite right answer on how to go about a follow-up. We can, however, give you some general tips and tricks to help […]
Things to consider when starting a new business
Starting a new business is fun and exciting but also challenging. There are a million things you need to consider and plan out. While this is certainly not everything, we compiled a list of topics we found most important and points people don’t always consider when starting a new business. Start while you are still […]
Advice for New Salespeople
Whether you’ve known you wanted to go into sales your whole life or you’re just now getting into it, we all have to learn somehow. If you look at a seasoned salesperson, they make it look so easy. It’s like they were just born with the natural ability to sell. Chances are, however, they were […]
Increase profit opportunities with STP
Segmentation, targeting, and positioning (STP), the process that can help you identify and evaluate opportunities to increase sales and profits. Defining and understanding the vision or objectives of the company’s marketing strategy and the mission of the company are key factors before starting the STP process. Using a SWOT analysis, companies can find their mission. […]
Let’s Make Sales Calls Less Stressful
If you are not a seasoned salesperson making sales calls can cause a lot of anxiety. No one wants to be a bother, and they certainly don’t want to get yelled at just for trying to reach their goals. When you look at how essential these calls are to growing businesses and moving towards goals, […]
Email Marketing Strategies
Email marketing has a two times higher ROI than cold calling, networking or trade shows [MarketingSherpa]. Therefore, emails are an essential part of any marketing strategy. When a business wants to communicate something about its brand or sell its products, email marketing is one of the most cost-effective ways to do so. 80% of business […]
Be More Productive in your Sales
Lots of us struggle with productivity and especially the pressure that comes with it. Almost every company faces its struggles with sales productivity. Companies place a tremendous amount of pressure on the sales team despite not always giving them the tools they need to succeed. Organizations need to understand that growing its sales teams and […]
